http://la.streetsblog.org/2013/07/25/failure-of-l-a-mta-rapid-buses-welcome-to-rapid-704/
The City of Angels is noticeably transforming. Our once
car-centric town is becoming less car-dependent. Public transit is
having a comeback. Pedestrian and bicycle infrastructures are improving.
New rail lines are being built, existing ones are being extended.
Service on trains is increasing. Service on buses is also increasing.
…Or is it?
Actually, the Rapid lines are
disappearing. Hm-mm…
Not everything is as euphoric as it first sounded. Let’s backtrack a
moment, and look at some interesting things that have happened to our
bus service.
Approximately seven years ago MTA faced significant budget
shortfalls, and was forced to cut service. Some of our busiest bus lines
were compromised. On some routes MTA was too liberal initially, and
launched Rapid service without a true need. But just on
some
routes. Most other bus corridors suffered heavy cuts without good
reason. This includes complete elimination of Rapid buses on some lines,
and significant reduction of service hours on others.
Rapid line 704, running on Santa Monica Blvd., has seen some of the
worst service cuts imaginable. Santa Monica Blvd is a major urban
east-west corridor. Many transit-depended patrons, as well as choice
riders, have utilized bus service along this route for decades. Hence
MTA once ran very frequent, reliable service: Limited #304 buses at
every 5-7 minutes during rush-hour.
To meet growing transit demand, around year 2006 Rapid buses joined
the corridor, replacing Limited #304 service. The Rapids ran every 7-9
minutes at rush-hour and every 12-15 minutes – midday. Moreover, every
single Rapid connected downtown Los Angeles with downtown Santa Monica.
This direct and efficient one-seat ride, between two major
municipalities, received strong ridership. Good for business, good for
passengers; good for Metro!
Rapids outnumbered Locals #4 in ridership. In fact, during the
initial Rapid service launch on Santa Monica Blvd, 60-foot buses were
erroneously assigned to Local #4, while little 40-foot NABI’s – on Rapid
704. To no surprise, MTA did things the other way around! Hence the
giant 60-foot Local orange buses ran half-empty, while the small Rapids
were packed like canned sardines. Luckily, during the next “service
shakeup” Metro switched things around, placing 60-foot buses for Rapid
service and shorter buses on Local. Both lines continued to be popular.
Just when we started believing in L.A.’s mass transit, service
reductions came along. Line 704 was no exception. Buses were now running
at 9-12 minutes at rush-hours, and 20-minute intervals – midday. Not
quite reliable, but still usable for a one-seat ride between downtown
L.A. and downtown Santa Monica.
Then it gets bad. “Metro Connections” program (as MTA misleadingly
calls it) was formed. In reality, this is purely “Metro Disconnections”.
MTA’s meaning of “Connections” is actually “Forced Transfers”. One-seat
rides became forced transfers on many routes, further complicating our
already complicated bus system.
As a part of “Metro Disconnections”, Metro cut nearly a third of its
#704 buses – to terminate at West L.A. / Sepulveda. Passengers were now
stranded half-way. Midday frequencies to/from Santa Monica were reduced
from 15-20 minutes to every
40 minutes. Buses became
overcrowded instantly. Confusion, chaos, nuisance, and unreliability –
became the attributes of this Rapid line. Obviously, ridership declined
dramatically, especially among choice riders. Visiting the beach now
required a very long wait for a bus, or else – a transfer on the already
at-capacity Santa Monica’s Big Blue Bus. Bad for passengers, bad for
Big Blue Bus; bad for Metro.
For me personally, this drastic and unjustified service cut on line
704 was the last straw. Left with no other option I’m now back in my
driver’s seat, polluting the air and adding to our gridlock. As a small
business owner, I cannot deal with 40-minute intervals, overcrowded
buses, and multiple unnecessary transfers.
—– Fast-forward to 2013 —–
The situation with MTA’s budget has improved. Bus service is slowly
getting back to what it once was. But Rapid 704 continues to remain a
scapegoat in MTA’s eyes, despite crying-out loud from the public to
improve service and despite common sense dictating to reinstate at least
some of its buses.
Santa Monica Blvd. transit service has not improved a bit since its
draconian cuts. Today, six years later, we still see half of midday
Rapids terminating at West LA / Sepulveda, stranding many riders.
Semiannually adjusted bus schedules continuously show a steady decrease
in the number of buses.
I especially feel for tourists – who probably didn’t expect to see this 19
th
Century type of service in one of the largest cities in the world.
Newcomers unsuspectingly thought line 704 will take them straight to the
beach. No way! Those “lucky” buses to the beach still run every 40
minutes midday on weekdays, and every 20-25 minutes on weekends.
Probably nowhere else in the world could you see such unreliable,
infrequent, outdated bus service. Especially on a major corridor.
(Although, nowhere else in the world would you also find a major
metropolis without a comprehensive subway system!)
MTA also cannot comprehend the art of
adding more buses to the beach in summer, as tourism strongly demands.
Nope, this 500-pound gorilla will never adjust schedules according to
the demand. They neither try reducing the overcrowding during summer
(busy tourist season), nor during busiest school times. MTA seem to do
what’s convenient for them, not for the public. Speaking of lose-lose
situations…
I’ve always wondered, why oh why has Metro continuously neglected
such an important bus line. Is it total incompetence and lack of common
sense – to realize that 40-minute bus intervals in a large city are
beyond unreliable? Or is it lack of research? Indeed, Metro officials
obviously have not taken sufficient trips on this line. MTA has yet to
learn that most passengers do not get off at Sepulveda (or Westwood),
but continue further west. Likewise, going eastbound – only a handful of
passengers boards the bus at Sepulveda (or Westwood), while the
majority boards the bus way back, in Santa Monica.
In fact, by the time an eastbound 704 Rapid arrives at Sepulveda, all
seats are already taken; it’s standing room only! To be even more
accurate, most seats already fill-up by the time an eastbound Rapid
approaches Bundy Drive.
By cutting half of its Rapid #704 fleet in West L.A., Metro
apparently tried to emulate line 720 (Wilshire Blvd Rapid). On line 720
it does make sense to terminate selected buses in Westwood. The area
around Westwood & Wilshire is a major destination: large office
complexes, UCLA, including its medical facilities, and Westwood Village
with a large promenade and numerous restaurants. Thus on line 720 many
passengers do get on & off at Westwood.
But on line 704 our situation is quite the opposite: the Santa Monica
Blvd & Sepulveda stop is practically “middle of nowhere”. The only
activity you can see is transferring to Culver City Bus’ line 6. Hence
you only see several passengers entering/exiting the 704 Rapid at
Sepulveda or Westwood.
Public meetings were held regarding this line. People clearly spoke
to preserve, and improve, the Rapid service. MTA clearly ignored.
Ridership clearly dropped. MTA clearly lost revenue. It’s as simple as
that.
Ironically – and embarrassingly for MTA – even Culver City Bus (a
much smaller municipal bus company) runs its fleet with much better
intervals. For instance, on the low-density Washington Blvd buses run
every 15 minutes all day, with 12 minutes during rush-hours. Metro, on
the other hand, runs its buses every 20-40 minutes on the corridor
that’s
much denser, and has
much higher transit demand, than on Washington Blvd.
At the same time, kudos to Culver City for showing decent logic and respect to its patrons by running their buses frequently all day.
Unlike MTA, Culver City does not have this ridiculous “short line”
system (aka “Metro Disconnections”). All of the Culver City buses run
their entire routes, all day. Perhaps MTA should take this as a good
lesson, and stop stranding passengers half-way.
But then it gets worse. Some of the Westside Governance Council
representatives suggest to cut service even further. That’s right; if
40-minute frequencies isn’t infrequent enough, they now want to cut
midday Rapid service altogether! Because – as they claim – ridership is
very low. Well duh, of course ridership is low – that’s because service
continues to stay inadequate, with no improvements on the horizon.
Obviously, patrons will seek alternate commute methods, including
driving. By the way, that same MTA official openly admits, “
20-minute intervals is unreliable”, yet he himself suggests to not only
keep those infrequent headways, but to
cut service further. I’m not sure if this can be classified as pure inconsistency, hypocrisy, or bureaucracy. But it’s a perfect path to failure.
So, here are the reasons why MTA needs to consider Santa Monica Blvd
as a priority project to reinstate its Rapid service to its original
efficiency, high frequency of service, and full length of its route:
- Santa Monica Blvd is one of the several major east-west transit corridors in LA County, going directly to the beach;
- Santa Monica Blvd serves some of the densest – and most popular –
regions in LA County, including: Downtown LA, Silverlake, Hollywood,
West Hollywood, Beverly Hills, Century City, West LA, and Santa Monica.
Many residential, commercial, and entertainment districts, as well as
tourist destinations, are located along the corridor;
- Santa Monica Blvd buses have (or rather, once had!) some of the highest ridership in the County;
- Service frequencies need to be more-less consistent with adjacent
corridors. For instance, buses on nearby Wilshire Blvd run at every 3-5
minutes. Now, compare that to every 20-40 minutes on Santa Monica Blvd;
- Santa Monica Blvd was a very successful transit corridor for decades, before service cuts took place.
And here is what specifically needs to be done on this corridor:
- Every single Rapid bus should go to/from downtown Santa Monica, not West LA / Sepulveda;
- Weekday rush-hour frequencies should improve from 9 – 12 minutes to 5 – 9 minutes;
- Weekday midday frequencies should improve from 20 – 40 minutes to 12 – 15 minutes;
- Saturday frequencies should improve from 15 – 20 minutes to 12 – 15 minutes;
- Sunday frequencies should improve from 20 – 25 minutes to 15 minutes;
- Drop the idea of reducing service even further. Instead, improve frequencies, and ridership will most certainly increase.
To summarize, I would like to address a million-dollar question:
overall, has public transportation in L.A. improved over the years?
Yes and No.
On one hand – metro-rail is expanding, and train service on our
subway and LRT lines is more frequent than ever. Metro-rail is open for
longer hours, as well.
But on the other hand, our bus service has gotten much worse,
especially comparing to a decade ago. And – no, it’s not because “Rail
projects are stealing all the money” – as Bus Riders Union folks claim.
New rail projects are funded from a different source than our bus
operations. Bus service cuts have nothing to do with metro-rail
expansion.
The culprit of inadequate bus service is lack of federal and state
funding. But it’s also MTA’s inability to better allocate its existing
funding. Hence service is reduced or eliminated where it wasn’t supposed
to. For instance, a couple of years ago weekend service on Rapid line
780 was suspended due to “low ridership”.
True, ridership was low – but it was because MTA placed the bus on
the wrong segment! Instead of running weekend 780 Rapids between West
L.A. Transit Center hub (near Fairfax & 10 Fwy) and Hollywood, MTA
ran it between Hollywood and Pasadena City College, where very few
people traveled on weekends. Had MTA done just a little research and
logical thinking, they would learn that most weekend riders travel along
the busy Fairfax Avenue, including the popular Grove. Buses #217 are
packed on weekends, and they’re extremely slow. Rapids would definitely
help to reduce weekend overcrowding and speed-up the commute. I still
hope one day Rapid 780 weekend service will be reinstated, but this time
– on the appropriate segment!
Not to disrespect MTA, but their practices and decision-making
oftentimes make little sense. Metro officials define low ridership on a
certain route, and thus cut service further due to “low ridership”.
Without realizing that low ridership is
due to their own wrong decision
to cut service on a busy line! Line 780, 704, 750, are only a few
examples where passengers had to be disappointed with drastic cuts,
despite having great ridership in the past.
Getting back to our line 704. Substantial drop in ridership along
Santa Monica Blvd could have been avoided, had MTA Westside/Central
council done more research. High-density corridor, especially the one
connecting major metropolitan regions, means high potential ridership.
Which requires frequent, reliable transit service to meet high demand.
Better service means more passengers. More passengers means higher
farebox recovery ratio. Higher farebox recovery means more revenue for
Metro.
I do have hopes that Rapid line 704 service will improve, and it
should happen very soon. Bus passengers need to speak up, write to MTA
and perhaps to our new mayor Eric Garcetti. After all, transit service
is all about satisfying the needs of customers.
Our City of Angels deserves better public transportation.